You’re reading this right now, somewhere. Maybe while lying in bed or kicked back in your chair at the office. For the sake of argument, let’s say you’re reading this on an iPhone 6.
Let’s say you also didn’t realize that folks out there have data on every move you make, mostly online. When they aggregate that data, they can spot trends and things. They can sort of predict a user’s behavior or intent based off any number of variables.
For example, what you’re most likely to do or choose based off which type of smartphone you own.
So, back to the iPhone 6 on which you’re reading this article.
According to data by Exponentials eX platform, that means you are 5x more likely to book a cruise than a non-iPhone user.
Oh – you’re reading this on a Motorola phone?
Then, according to their data, you are 4x more likely to be really into dance music.
Sony users are highly likely to be purchasing eye liner. Samsung owners are 70% more likely to be more into Yoga as opposed to Running.
LG users who also like gaming are 11x more likely to be X-Box fans.
Guess Apple lover’s favorite dish?
Can you guess it? Bet you can…
iPhone users, if you really are reading this, are you more likely to have Brad Pitt as a favorite actor? According to the data from others like you…you love you some Brad Pitt.
I’m an iPhone user and, personally, I do not see a lot of similarities. I’d never book a cruise, I’m not all that in to crime films, I don’t take my vitamins, I’d never visit Turkey.
In fact, I’m a little bit of all of them. Maybe I can get one of our Phone Surgeons® to build some sort of super-mega-hybrid? I’m betting Doc McNeely at our Evansville, IN location can.
Check out the full scale infographic provided by Exponential here. What do you think? See any similarities?
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